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Craft

Head of Marketing

Confidential client

MühlbachHome office · Full-time · Home officefrom € 5,000 gross/month

Head of Marketing

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We are searching for an experienced marketing executive capable of independently managing all marketing activities. The role includes leading campaigns, maintaining the brand presence, and utilizing cutting-edge AI technologies in the marketing domain.

Your responsibilities

  • Use of AI techniques to create marketing content
  • Introduction and use of AI in campaign planning and analysis
  • Further development and unification of corporate identity across all channels
  • Designing a consistent brand presence in stores, print media, and digital media
  • Defining and refining brand positioning
  • Establishing and communicating brand guidelines to internal and external partners
  • Leading and managing the online presence, including website and social media
  • Planning, managing, and controlling marketing campaigns from concept to performance measurement
  • Coordinating freelancers, agencies, photo shoots, and printers
  • Managing, planning, and overseeing a six-figure marketing budget
  • Ensuring efficient use of marketing resources
  • Aligning with sales management on campaigns, sales materials, and in-store promotions

Your profile

  • Completed studies in marketing, communication, or business administration or comparable professional experience
  • Several years of relevant marketing experience, ideally with budget responsibility
  • Proficient in using AI tools in marketing
  • Interest in new AI technologies in marketing
  • Strong sense of brand, visual language, tone, and text design
  • Structured and independent working style
  • Hands-on mentality, especially when working remotely
  • Excellent English language skills, both spoken and written
  • Experience in leading teams or projects
  • Strong communication skills and advisory competence with internal and external partners

Benefits

  • Full remote work possible within Austria
  • Flexibility regarding workplace and attendance
  • Direct influence on the development of a traditional brand
  • High level of creative freedom in the position
  • Training opportunities in the field of artificial intelligence
  • Flat hierarchies in the company
  • Short decision-making paths
  • Full-time position with 40 hours per week
  • Permanent employment contract
  • Start possible by arrangement

About the company

The hiring company operates in the Craft sector and is seeking to strengthen its team at the Mühlbach location.

The client is treated confidentially in this process. You will learn the name during the application process.

Your contact person

Andrea Huber

Andrea Huber

Head of Recruiting

If your profile matches, your contact person will personally reach out to you.

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