Employer Branding
How can Austrian companies become more inclusive for older employees?
- Inclusion
- Older employees
- Austria
- Employer Branding
- Personnel management

Through targeted support and workplace adjustments, Austrian companies can better leverage the potential of older employees and create a more inclusive work environment.
Support from the Public Employment Service (AMS)
In Austria, numerous support measures exist to integrate older workers into the labor market. A key role is played by the Public Employment Service (AMS), which offers various support programs.
- **Integration Subsidy**: This program offers wage subsidies for hiring unemployed individuals aged 50 and over. The support is tailored individually and provides an incentive for companies to hire experienced workers.
- **Employment Initiative 50+**: With an annual budget of €165 million, the AMS supports the employment of older workers and promotes their reintegration into the labor market.
Support through Qualification Measures
Continuing education is an essential pillar to ensure the employability of older workers. Companies can access special funding opportunities here.
- **Qualification Support for Employees**: Companies can receive financial grants to enable the continued education of their staff. This measure particularly targets older and low-skilled workers.
Age-Appropriate Work Design
Adapting workplaces to the needs of older employees significantly contributes to health and motivation. Age-appropriate work design is therefore essential.
- Ergonomic design of workplaces to reduce physical strain.
- Flexible working time models that meet the individual needs of older workers.
- Regular health checks and preventive health measures.
Labor Inspection Notice
Labor inspection in Austria provides recommendations for designing age-appropriate workplaces.
NESTORGOLD Seal for Generational Management
The NESTORGOLD seal of approval recognizes companies making special efforts to create age-appropriate working conditions. It is a widely recognized quality feature.
- Companies that achieve this seal demonstrate commitment to generational management and promote an inclusive corporate culture.
- Applying for the seal requires the implementation of specific measures that ensure the long-term retention of older employees within the company.
Frequently Asked Questions
It provides financial support for companies hiring workers aged 50 and over, thus promoting reintegration into the labor market.
Companies receive grants for the further education of employees, which is particularly advantageous for older and low-skilled individuals.
It recognizes companies implementing successful measures for age-appropriate working conditions and generational management.
Ergonomic workplaces, flexible working hours, and health promotion are central recommendations for maintaining the employability of older workers.
This post was AI-assisted and editorially reviewed.
Sources
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